Erin Matlock, Author at Matlock Real Estate Group

Just Listed! – Beautiful Hilltop Estate in Lucas Texas offered exclusively for 1,650,000.

February 6, 2014 by Erin Matlock Leave a Comment

Hey All –

Probably one of the most prominent estates in all of Lucas, this is a GORGEOUS, completely custom, hill top estate with almost quarter mile of private drive, accessing several acres of private property bordered by wonderful tree lined streets and is adjoined by Corp of Engineers property on two sides. Abundant wildlife, seclusion and peace of mind can be found just by sitting on the back porch!

Offered at 1.65 million dollars, this is a true gem to behold! Call us today to schedule your private viewing!

Click here for all the beautiful details!

Distinguished Homes magazine winter edition going to print!

January 29, 2014 by Erin Matlock Leave a Comment

Introducing the winter edition of Distinguished Homes magazine! We are currently working with our printers to have this delivered to your door steps very shortly! Look for us in the mail soon!

Distinguished Homes magazine showcases the finest homes in Collin County Texas and is exclusively operated by Matlock Real Estate Group!

A little about the magazine.

In Print | Distributed Quarterly to Allen, Fairview and Lucas

Seen by over 11,000 house holds in the area.
Reaches over 25,000 readers with each issue delivered.
Can be found in every Luxury Suite at each the Allen Americans home games.
Digitally has a world wide reach of potentially thousands looking to relocate to the area.
Requires over 300 man hours to complete each issue
20 Beautifully arranged and orchestrated full color pages
Limited space available – Call us today to reserve yours!

Contact us if you feel your home deserves this kind of promotion and exposure! We are always glad to make a new client happy!

Click here to view our digital version of this magazine.

Architectural Photography – Seeing the light!

January 25, 2014 by Erin Matlock Leave a Comment

Using light when photographing people is a very common and widely accepted practice however, did you know that using light to photograph interior spaces of your home is even more important?

When using light to brighten interior spaces of residential estates you transform a room from a cold dark space to a warm and inviting place for people to live. As a result, a prospective buyer’s eye tends to linger on a photograph a bit longer which in turn results in more showings; the ultimate goal of every photograph we take!

Using light also allows us to capture those beautiful views from your kitchen window that you love so much about your house. The color scheme you have chosen to paint the interior walls just POP off the image and are color true, viewed exactly how you intended! It creates light, bright and tack sharp images free from color defects and anomalies.

It takes significantly more time and money to photograph a home using this method however, it is a critical component to every interior photo shoot performed at Matlock Real Estate Group! It is all part of our “no short cut” approach to marketing, which is a huge part of what makes us unique!

Bottom line, if your home was photographed without the use of lighting equipment, do not accept it. Demand better, demand the best! It may cost your agent more money but at the end of the day they work for you!

Below are examples of this very idea in practice – Identical photographs however one was photographed using light, the other was not! It is not hard to see the difference lighting the space makes. One is cold and dark, the other, warm and inviting. Now ask yourself, which house would you want to go see?!

In the future I will be doing short segments on how we actually light each home we shoot. This will be kind of a peek behind the curtain of an actual shoot of one of our listings. Check back soon!

Our most recent advertisement at Lifetime Fitness!

January 19, 2014 by Erin Matlock Leave a Comment

Hey All – Here is our most recent marketing piece for the Allen, Fairview Lucas and McKinney areas! We update this monthly and it can be found on the digital boards at the Lifetime Fitness in Allen off of 121. This is a active place for many of our clientele and it directly impacts the markets we serve so closely! We find that our clients not only enjoy seeing their properties on the boards but find tremendous value in seeing others taking pause and gazing upon their beautiful estate as well! It is eye catching and a powerful way to get those that live in the areas that we serve talking about our properties. It is, in part, how we are raising the standards and expectations of professional real estate services in the Collin County area!

Click here to see…

Just Sold!!! 660 Forest Oaks Drive, Fairview, Texas – Listed Price $895,000

January 17, 2014 by Erin Matlock Leave a Comment

Hey All – The Matlock Real Estate group has just SOLD this beautiful ~6,100 sqft estate in the neighborhood of River Oaks, Fairview Texas! We represented the buyers on this beautiful home and can help you with your purchase as well!!

Our concierge level buyer services are second to none! Give us a call to see how we can make your next estate home purchase an OUTSTANDING one.

Have you ever had a day like this?

January 9, 2014 by Erin Matlock Leave a Comment

We all have bad days, thats why it is so much fun to see that we are not alone!!

Enjoy!!

Let the bad times roll!

Neighborhood Spotlight – Serenity Farms in McKinney, Texas

January 4, 2014 by Erin Matlock Leave a Comment

Serenity Farms in McKinney, Texas

Located within the city limits of McKinney, Texas but part of the Lovejoy School District, the Serenity Farms neighborhood offers an incomparable living experience in close proximity to stunning natural beauty but without sacrificing access to the amenities and features of McKinney or even the greater Dallas/Fort Worth area to the south. Built on the site of the first golf club in all of McKinney, this neighborhood is nestled in an amongst old growth trees, several ponds and backs to the Heard Nature and Wildlife Sanctuary! For those seeking luxury living in North Texas, the incredible homes in Serenity Farms certainly fit the bill.

The Greater Area

Serenity Farms is set in McKinney, Texas, one of the fastest growing cities in the country and recently awarded the number one city in the country to live in by Money Magazine! The neighborhood home values range from 700k to 1.2m with a picturesque setting of old growth hardwood trees, incredible estates, rolling terrain and several lakes set far and away from the hustle and bustle of the city, providing residents with quiet, dark sky nights, a rich sense of community and the number three ranked school district in the state!

McKinney is located not far from Fairview, Allen, Lucas and the Dallas/Fort Worth Metroplex. The town has been in existence since 1859, and is actually the county seat for Collin County. As one of the fastest growing areas of the country, you’ll find a considerable number of things to do, see and experience. From fine dining to family-oriented options, from upscale shopping to outdoor excursions, it’s all here. Most of McKinney is part of the McKinney ISD, but Serenity Farms falls under the jurisdiction of the Lovejoy ISD, one of the top ranked in the entire state, with exemplary K-12 ratings.

About Serenity Farms

Serenity Farms covers 61 acres of lush, rural land that backs up to the Heard Museum Nature Preserve. You’ll discover 73 home sites with lots ranging from a half-acre up, and there’s even a private lake in the neighborhood for the use and enjoyment of residents.

One of the most striking features you’ll notice on first entering the neighborhood is the extensive use of natural stone. Not only is it elegant and beautiful, but it gives the neighborhood an immense sense of durability and timelessness, as well as a direct connection to the natural world impossible with other building materials. From the guardhouse at the entrance gate to the retaining walls throughout the neighborhood and even the pavilion on the lake, natural stone dominates.

While the neighborhood enjoys an open development plan, it also includes both rolling hills and lush, mature trees. Most homes are set back from the road, although the neighborhood is one of the quietest and most peaceful in North Texas. Home design varies from one to another, but you’ll find a mixture of high-end materials and inspired architecture. That holds true for the interior as well – every home in Serenity Farms was designed for comfort and luxury.

And remember, nobody knows the Lovejoy School District like Matlock Real Estate Group! With over a decade of experience in the Lovejoy Luxury Real Estate Market, we are setting the standard for excellence in luxury real estate. Let us show you what dedication to professional integrity and distinction is all about – experience the difference that a boutique real estate firm can make for your next luxury real estate transaction.

Call or email us today!

Just Sold (and extremely proud) – 2840 Hidden Creek Lane – Listed Price – $815,000!!

December 28, 2013 by Erin Matlock Leave a Comment

Hey All!

We are extremely proud of this sale and here is why!! After being on the market for almost 4 years and listed with 3 DIFFERENT real estate brokerages, the MATLOCK REAL ESTATE group had it under contract and sold in just over two months.

2840 Hidden Creek Lane, in McKinney was a BEAUTIFUL home with everything you could ask for in an estate; views, high-end finish out, gated community, wooded lot, etc. so why wasn’t it selling??? The power of marketing and proof that our exclusive marketing program just works!! From our amazing photographer, our exclusive magazine (Distinguished Homes) and our completely custom brochures (seen here) that highlight every feature that our homeowners pour into their property – our program gets results our sellers demand!

WE are extremely proud of this sale and if you feel that your estate home deserves this kind of attention, we encourage you to contact us!

Coming Soon! Absolutely STUNNING 6,400 Sq ft HILL TOP estate on acreage!

December 27, 2013 by Erin Matlock Leave a Comment

Hey All –

Offered at 1.65 million dollars, this one will be a true gem to behold! Check back soon as we are working diligently to complete all of the necessary detail work that must be done to truly showcase a property of this caliber!

Of course we will always update you here first for all of our new and up coming listings so check back often!